eCommerce Merchandising Manager.
This mandate is run by SYMPHONI HR, a Mumbai-based executive search firm, est. 2003. Applications are email-verified and reach the search team running the role — confidentially, always.
About the organisation.
Our client is a prominent global leader in the e-commerce sector, known for leveraging technology to provide innovative solutions to a diverse customer base. They foster a collaborative and fast-paced work environment that encourages professional growth and creative problem-solving. With a strong focus on digital excellence, the company continues to scale its operations and impact within the online marketplace.
About the role.
The eCommerce Merchandising Manager will be responsible for driving the online shopping experience by optimizing site performance and product visibility. This role involves managing content strategies, analyzing site metrics, and ensuring that the digital storefront effectively converts visitors into customers. You will work closely with cross-functional teams to execute merchandising campaigns that align with broader business objectives.
What you will do.
- Develop and execute comprehensive site merchandising strategies to enhance user experience and drive conversion rates.
- Manage and update product content and promotional banners using Contentful and other CMS platforms.
- Monitor site analytics to identify trends, user behavior patterns, and opportunities for performance improvement.
- Collaborate with digital marketing teams to align merchandising efforts with ongoing promotional campaigns.
- Optimize product categorization, search functionality, and navigation to ensure seamless customer journeys.
- Conduct regular audits of the website to ensure accuracy of product information and visual assets.
- Analyze competitor activities and market trends to refine merchandising tactics and maintain a competitive edge.
What you bring.
- Proven experience in eCommerce site merchandising and web operations.
- Strong proficiency in managing Content Management Systems (CMS), specifically Contentful.
- Deep understanding of digital marketing principles and their application in an e-commerce environment.
- Hands-on experience with site analytics tools to track performance and derive actionable insights.
- Excellent project management skills with the ability to handle multiple priorities in a fast-paced setting.
- Strong analytical mindset with a focus on data-driven decision making.
- Effective communication skills to collaborate with cross-functional stakeholders.
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